UNITED STATES CATTLEMEN'S ASSOCIATION
FOR IMMEDIATE RELEASE
For More Information: Abra Belke, (202) 725-4600
Email Contact: abra@bigskystrategies.com
Food Safety Events Escalate Need for Mandatory COOL
San Lucas , Calif. (May 14, 2007) ~ The melamine contamination scandal that began last March in pet food has expanded in recent weeks to include feed given to hogs, chickens, and farm-raised fish. The revelation that a tainted product can move so quickly through the supply chain and contaminate product bound for American dinner tables is troubling to consumers and producers alike.
The United States Cattlemen’s Association (USCA) is asking the federal government to implement mandatory country of origin labeling (M-COOL) at the soonest possible date in order to maintain consumer confidence.
“It is imperative that U.S. consumers know where their food comes from,” says Region X Director and COOL Committee Chairperson Danni Beer. “USCA implores the U.S. Department of Agriculture (USDA) to implement M-COOL for beef and fresh fruits and vegetables as soon as possible. The American public deserves the ability to make informed choices about the products they consume, beginning with the food we feed to our families.”
Mandatory country of origin labeling was passed as part of the 2002 Farm Bill, but the USDA has until September 30, 2008, to implement the rule. However, implementation of M-COOL is not the only barrier to providing consumers with accurate and complete food labeling information.
In 2003, the GAO reported that the Tariff Act still requires that imported items be marked with their country of origin through to the ultimate purchaser,who generally would be the consumer. However, there is debate on which agency actually has authority to enforce the Tariff Act. USDA contends that the Federal Meat Inspection Act provides that imported meat products, once they have undergone safety-related inspection activities, and are “deemed and treated as domestic.”
These two Acts overlap each other with two different enforcement agencies, resulting in confusion. USCA believes this confusion was alleviated by country of origin labeling provisions in the 2002 Farm Bill and that USDA has the responsibility to work with other agencies and write a Final Rule for labeling meat products that is definitive, efficient, and economical. Lack of clarity on this issue is providing a loophole for processors and importers and prevents consumers from knowing where a product came from.
“The United States has a number of firewalls in place that make food products - particularly beef, born, raised, and processed domestically - the healthiest, most wholesome food in the world,” says COOL Committee member and Region V Director Chuck Kiker. “These firewalls are accomplished through government funded agencies, but the only way for taxpayers and producers to take full advantage of the services they pay for is to label food products with their origin. Differentiation of U.S. product is particularly important when the conditions and rules by which we produce food in the U.S. have been instrumental in building our reputation worldwide as producing high quality beef. American, as well as international, consumers must have the ability to choose to purchase food that has been produced through systems they are familiar with and have great confidence in.”
Currently, the only information available to the purchaser is a USDA mark of inspection and the USDA grade stamp. These labels have no value when determining a product’s country of origin because imported beef and cattle are eligible for these recognizable stamps.
"USCA strongly urges the USDA and Congress to implement accurate and transparent food labeling. We hope that, in the future, mandatory country of origin labeling will allow U.S. consumers the right to make more informed decisions about the food they buy,” said Beer.
Established in March 2007, USCA is committed to assembling a team to concentrate efforts in Washington D.C. to enhance and expand the cattle industry's voice on Capitol Hill. For membership forms and other information visit www.uscattlemen.org .
More and more organizations are jumping on the mandatory COOL bandwagon. People need to pay attention though, Congress wants to mate COOL and NAIS which is not what producers want. Yes, I said producers. If the consumers were informed what these measures would cost them when they buy beef, they would not want them. I see a train wreck coming if COOL is implemented on a hurry up basis by not considering the costs involved with doing this. Hopefully USCA will watch out for this coupling of COOL and NAIS. It will be a killer if they don't.
Truth cannot be defined or tested by agreement with 'the world'; for not only do truths differ for different worlds but the nature of agreement between a world apart from it is notoriously nebulous. Nelson Goodman
